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Flower Designer Italia

Events · 7 min read

Anniversary, vow renewal and birthday party flowers in Italy

Floral design for wedding anniversaries, silver and golden weddings, vow renewals and milestone birthdays in Italy: photo corners, tables and budget.

By Flower Designer Italia editorial team ·

In short

  • For a private party, one statement piece (photo corner, arch, cake table) and simple tables usually work best.
  • For anniversaries and silver or golden weddings, echo the flowers and colours of the wedding day.
  • For an 18th or 21st, young people want spaces to photograph more than elaborate arrangements.
  • The venue decides on structures, candles and hours: ask before you design.

A milestone birthday, a son's or daughter's 18th, a 25th or 50th wedding anniversary, a vow renewal on the Italian lakes: these are parties that call for more than a bunch of flowers on the table. This guide is for people organising a private celebration in Italy, whether they live here or are travelling for it, who want flowers to give the evening an identity without spending as much as for a wedding.

To find professionals used to this kind of party, see our list of florists for private parties, birthdays and anniversaries.

Wedding anniversaries: picking up the thread

An anniversary can be celebrated in many ways: a dinner for two, a family party, a renewal of vows in church or in a symbolic ceremony. In every case flowers can recall the wedding day.

Ideas that work:

  • recreate the bridal bouquet or its main flowers, using the wedding photos;
  • use the colour of the original flowers as the thread running through the table;
  • put a wedding photo on the table next to an arrangement with the same flowers;
  • a small bouquet and a buttonhole if there is a vow renewal.

If the original flowers are not in season, the florist can suggest flowers similar in shape and colour.

Silver and golden weddings

For 25 and 50 years of marriage, tradition links two colours:

AnniversarySymbolic colourHow to bring it into the flowers
25 years, silver weddingSilver, whiteWhite flowers, silvery foliage such as some eucalyptus varieties or senecio, metal vases
50 years, golden weddingGold, yellowYellow and cream flowers, gilded branches, warm candlelight
Other anniversariesFreeThe wedding flowers or the couple's favourites

If the party includes a celebration in church, decorations follow the parish's rules: ask first what is allowed. Our guide to church flowers explains what is usually done.

Vow renewals in Italy

Many couples come back to Italy for a vow renewal, sometimes in the place where they married. A renewal is a symbolic ceremony, not a legal one, so the setting is free: a villa garden, a terrace above the sea, a boat on the lake. The flowers are the same elements as at a wedding, on a smaller scale: a bouquet, a buttonhole, an arch or two arrangements to frame the moment, and a table for dinner. If you are planning from abroad, send the florist photos of your original wedding flowers and of the venue.

Milestone birthdays: 30, 40, 50 and beyond

For an adult's birthday, the style follows the person and the venue. A dinner on a terrace calls for low arrangements and candles; a party in a villa can carry an arch or an installation. Some pointers:

  • a colour theme, chosen by the person celebrating, makes everything consistent;
  • the cake table is the most photographed spot: it deserves the most careful arrangement;
  • a number made of flowers or greenery (40, 60) works well in photos, but needs a stable structure;
  • if the party is a surprise, the florist has to set up out of sight: arrange this with the venue.

18th and 21st birthdays: spaces to photograph

In Italy the 18th is the big coming-of-age party; for many families from the UK, Ireland or Australia it is the 21st. Either way the needs are similar. Young people spend the evening standing, dancing and taking photos. Flowers are mainly needed for:

  • a photo corner with a green or floral panel, perhaps with the name or the number;
  • an arch or a floral frame at the entrance;
  • the cake and dessert table;
  • small details on the buffet tables, away from the food.

Low, sturdy arrangements cope better with a lively party. Avoid fragile vases along walkways and lit candles where people dance.

Photo corners and backdrops: what to know

The photo corner is often the element that justifies the spend. It can be:

TypeProsWatch out for
Wall of fresh flowersFull effect, scentCost and weight, lifespan in the heat
Green wall with a few flowersCheaper, hardierLess colour
Dried or preserved flowersCan be prepared ahead, lastsMore natural style
Arch with arrangements at the cornersReusable, lightStability outdoors in the wind
Number or lettering in flowersPhotographed a lotStructure needs designing

Arches and walls are often hired: ask what the price includes and who sets up. For structures, read our guides to the floral arch and to hiring vases and structures.

The venue decides a lot

Restaurants, villas, terraces and clubs have their own rules. Before designing, ask:

  • whether structures can be fixed to walls or ceilings;
  • whether candles are allowed and in what containers;
  • from what time you can get in to set up and until when you can clear;
  • whether the venue already has flowers on the tables and whether they can be replaced;
  • whether petals can be thrown or confetti used.

The answers change the design and the quote. The venue sets the rules: follow them.

Budget: where to put the money

A private party does not need flowers everywhere. A split that often works:

  1. One statement piece: photo corner, arch or cake table.
  2. Simple tables: small vases, greenery, candles where allowed.
  3. Personal touches: a flower for the person celebrating, a bunch for the parents or for the couple.

The cost depends on flowers, structures, distance and set-up times. Ask for two or three proposals at different budgets: you will see what really changes. Prices are in euros; check whether VAT (IVA) is included.

Parties outdoors and at home

Many private parties take place in a garden, on a terrace or at home. Here the florist works in spaces less equipped than a venue:

  • ask whether there is water and power near the set-up point;
  • in summer put arrangements and the photo corner in the shade, at least in the hottest hours;
  • plan heavy bases for arches and panels, because wind knocks them over;
  • think about an indoor plan B in case the weather changes.

At home, working space matters too: the florist needs somewhere to put materials and flowers while setting up, and needs to know which way to come in.

Questions to ask the florist

  • Have you worked at this venue before? Do you know its rules?
  • Can you recreate our wedding flowers from the photos?
  • What statement piece would you suggest for our budget?
  • Are arches and panels hired? Who sets up and who clears?
  • Can you set up out of sight, if it is a surprise party?
  • How will the flowers hold up if the party is outdoors in summer?
  • What happens to the flowers at the end of the evening?

Sending flowers as a gift

You do not always need a full set-up. For an anniversary or a birthday you can simply have a bouquet or an arrangement delivered to a home, an office or a hotel. A few tips: choose the flowers with the recipient in mind (colours, scent, allergies), give a time when the person will be in, and write a short, personal card. If the person is travelling in Italy, the hotel can receive the flowers and have them waiting in the room: ask reception first. Avoid chrysanthemums as a gift in Italy, as they are linked to funerals.

To sum up

For a birthday or an anniversary, flowers work when they tell a story: the wedding day, the personality of the person celebrating, the theme of the evening. One statement piece and simple tables are almost always enough.

If the anniversary becomes the occasion for a surprise proposal or renewal, read our guide to marriage proposal flowers. Once you have a date and venue, request a quote.

Glossary terms

Recommended florists

See all

Picked from the florists who work in the place or offer the service this guide covers, rotating in alphabetical order. Nobody pays to appear.

  • Capri Flor

    Capri (NA) · Campania

    Family florists on Via Tragara, Capri, for weddings and receptions

    • Ceremony
    • Centrepieces
    it enView listing
  • Capurro Fiori

    Pieve Ligure (GE) · Liguriasince 1940

    Event flower workshop in Pieve Ligure since 1940, working between Genoa and Portofino

    • Ceremony
    • Centrepieces
    View listing
  • Casa delle Orchidee

    Riccione (RN) · Emilia-Romagna

    Riccione flower shop designing indoor and outdoor wedding set-ups

    • Ceremony
    • Centrepieces
    View listing
  • Cocòs Fiori

    Roma (RM) · Lazio

    Rome florist with published-price wedding packages

    • Ceremony
    • Centrepieces
    View listing
  • Daniela Mengarelli Event & Flower Design

    Finale Ligure (SV) · Liguria

    Wedding planner and floral designer in Finale Ligure, for destination weddings in Liguria

    • Wedding planning
    • Ceremony
    it enView listing
  • Decorpassion

    · Trentino-South Tyrol

    Katharina Arnold's floral decoration between South Tyrol and Lake Garda

    • Ceremony
    • Centrepieces
    de itView listing

Frequently asked questions

What flowers are given for a wedding anniversary?

There are no fixed rules. Many couples choose the flowers from their wedding bouquet, or flowers linked to the anniversary's colour: silver and white tones for 25 years, yellow and gold for 50. Bringing back something from the wedding day is the gesture that is most appreciated.

Can we renew our vows in Italy with flowers like at a wedding?

Yes. A vow renewal in Italy has no legal value, so it can take place in a villa, a garden or on a terrace, and many couples ask for a small bouquet, a buttonhole and an arch or a few arrangements. If you want it in a church, ask the parish priest what is allowed.

How do you decorate an 18th or 21st birthday party with flowers?

Usually with one strong focal point, such as a photo corner or an arch with the number, and simple arrangements on the tables. Young people care more about spaces to photograph than about elaborate centrepieces. Choose colours that match the party's theme.

How much does it cost to decorate a private party with flowers?

It depends on how many areas you want to decorate, the flowers and structures such as arches or panels. It usually pays to concentrate spending on one statement piece and keep tables simple. Ask the florist for two or three proposals at different budgets.

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